Netflix introducing another $1 a month price hike on standard plan
Posted Oct 8, 2015 11:13:07 AM.
This article is more than 5 years old.
Netflix is betting that most consumers are willing to pay an extra $1 a month to binge on “House of Cards” and “Orange is the New Black”.
The popular streaming service has implemented another price hike for new customers, its second in about a year and a half.
Canadians looking to sign up for Netflix’s standard plan will now pay $9.99 a month.
The basic plan, which does not offer high definition video quality and only permits one stream at a time, remains at $7.99 a month.
The premium plan, which offers up to four simultaneous streams with the same login and ultra high definition 4K content, also holds steady at $11.99 monthly.
Netflix last raised the price for its standard service in May 2014, when it asked for $1 more while also launching the basic tier.
At the time, Netflix said existing customers wouldn’t see a bill increase for two years.